What initially started with 1 logo, 4 tee shirt prints and a dream in 1994 of creating a British Streetwear brand that could stand shoulder to shoulder with its US counterparts, has slowly but surely become reality over the last 11 years…ADDICT ®. With its direct approach, it has built its reputation on solid foundations through the consistent production of clean, minimally branded, functional men’s and women’s clothing with fine attention to detail attracting the support of some of the finest stores across the UK and the continent.